Herman Dune & Petit Bateau
After launching their line for grown-ups in 2009 around a campaign with cool US pop group MGMT, Petit Bateau launch a new musical collaboration with the French neo-folk group Herman Dune. The group has designed an exclusive collection for the brand, based around their latest album Strange Moosic and its iconic blue yeti, which will be on sale from Tue 28 Feb. There’s also a special new track ‘I’ll Be Blue’ for the campaign and included on a deluxe edition of the album. Not the band’s first foray into fashion, last year Herman Dune designed a pair of chinos for Paris rock label April 77.
PS The band will perform live next Sat 3 Mar in Petit Bateau’s Champs-Elysées shop.