New Aesop store on rue St-Honoré

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The delicious Australian skincare brand Aesop has just opened its second signature store in Paris, at 256 rue St-Honoré, (opposite Astier de Villatte), on the Palais Royal end of the St-Honoré shopping strip. The astounding interior has been designed by Rodney Eggleston of Melbourne’s March Studio with brand founder Dennis Paphitis and is a realisation of a material Eggleston felt best articulated Paris. ‘We began by looking at the possibilities of plaster, but soon became intrigued by the parquetry floors one sees throughout Paris,’ he says. ‘We wanted to explore inhabiting the space with one material, used in one encompassing way. We envisaged using cut wood in such a fashion that it covered the floor, walls and ceiling, lending a cohesive texture and warmth to the room.’ Aesop opened their first Paris space at the end of 2006 at 20 rue Bonaparte on the Left Bank. Each of the 30 or so Aesop stores throughout the world has a unique interior. Other Aesop news is the release of a new face cream, Perfect Facial Hydrating Cream, a potent, vitamin-rich hydration recommended for people who live in dry, polluted environments…. like Paris.



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